Saturday, October 1, 2011

One Town, One Product



In every town or city in the Philippines, one unique treasure stands out.
Each product is each town’s gift to the country; each town’s gift to the rest of the world.
Filipino craftsmen mold the vast natural resources available to them.
Wood is sculptured into works of art, capiz shells are shaped for window panes
and twigs are turned into grand centerpieces.
Local resources and technology converge into export and import substitute products.
Technology-enabling mechanisms offer possibilities to overseas Filipino workers
to become investors.

The brawns of these artisans are molded by the rugged terrain of the archipelago;
their minds draw inspiration from the country’s vibrant past;
their creativity and resourcefulness driven by endless possibilities technology offers.
Collectively, their artifacts, services and constantly evolving products are called
One Town, One Product Philippines.

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